About Us

Who Are We?

TOASTY is a cannabis enthusiast's everyday wear brand for a HIGHER purpose, destigmatize marijuana.

 

Our Story

TOASTY is for cannabis enthusiasts who are looking for fashionable everyday city wear. We aim to normalize the leaf in our everyday life, allow cannabis to be brought up in a discussion, and connect like-minded enthusiasts together in a discreet way through our clothes.

As a cannabis enthusiast living where marijuana is not as socially acceptable, it is not easy to express ourselves as cannabis users, and bringing up topics about cannabis can bring negative judgment upon us because of its long-standing stigma. We have always felt that there must be something we can do to shine a positive light on cannabis, its users, and together re-educate the world, and we have found that personal influence is the best way to do so. We, ourselves, have been changing people attitude by sharing with them facts and updates on cannabis around the world and we want to empower like-minded people to be able to connect and share.

And so TOASTY was founded in 2017. Based in Bangkok, TOASTY designs and produces clothes that are inspired by new cannabis culture and positive vibes surrounding it. We see the world where cannabis is a regular thing just like alcohol, the world where the leaf is artistic, the world where people truly understand facts and potential opportunities of cannabis.

 

The Inspiration

As marijuana legalization movement going on around the world, this is an era of change and shaping the future. Changing stigma of marijuana or weed is crucial to a greener world, and so we've decided to join the journey. We believe it is up to all of us to share our beliefs and spread facts about cannabis to educate people around us and in order to do so, we need to be able to express ourselves and connect with people who would not judge the book by its cover.